2021 Title Sponsorship Opportunity

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WE ARE THE BIGGEST BRAND IN FISHING

The Bass Anglers Sportsman Society (B.A.S.S.) was founded in 1968. The organization advances the sport through advocacy, outreach and an expansive tournament structure while connecting directly with the passionate community of bass anglers through its media vehicles. With the biggest bass on the biggest stage in the sport, Bassmaster continues to launch big dreams into reality. 

 

For years, our editors have delivered valuable instruction and tips for how to equip and get better at fishing from a kayak.  In 2020, we came full-circle and launched the B.A.S.S. Nation Kayak Series.  We invite you to join us as the Title Sponsor of the Series as we continue to grow the sport of kayak bass fishing.

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about us

Five (5) National Regional events

  • ALL CASH payout

  • Advertised payout based on 150 boats. Adjusted for actual field size

  • The Top 20% or 20 anglers (whichever is greater) from each national regional advance to the 2021 B.A.S.S. Nation Kayak Series Championship 

  • Leaderboard posted on Bassmaster.com


2021 B.A.S.S. Nation Kayak Series Format

  • One Competition Day

  • Entry fee $250

  • Catch, Photograph, and Release (CPR)

  • The best five (5) fish make up a daily limit


2021 B.A.S.S. Nation Kayak Series Payout (based on fields of 150)

  • Total per event — $30,000

  • 2020 B.A.S.S. Nation Kayak Series (5 events) — $150,000

    • First place — $7,000

    • Final payout adjusted at percentage of 150 boats (+/-) of actual field size


Who qualifies for 2022 B.A.S.S. Nation Kayak Series Championship held in conjunction with the 2022 Bassmaster Classic?

  • The Top 20% or 20 anglers (whichever is greater) from each national regional

  • The Top 10% or five (5) anglers (whichever is greater) from each state B.A.S.S. Nation that holds B.A.S.S. Nation Kayak State Championship

  • Any angler that fishes four (4) of the five (5) national regionals

  • 2021 Kayak Tournament schedule will be determined by December

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coverage & promotion

  • B.A.S.S. Times promo ad plus articles following each tournament

  • Bassmaster promo ad plus season wrap-up special section

  • Bassmaster.com via ad campaign plus Kayak Series hub page, photo galleries from events, and leaderboard results

  • Series eblast promo plus geo-targeted eblasts before each tournament

  • Promoted via announcements at Elite and Nation tournaments, press campaign, Classic Expo space and more

  • Classic Directory/Map:  One page promotion in the Classic directory exclusively promoting the Kayak Series including the schedule and sponsors. 15,000 directories will be printed.

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TITLE sponsor 

BENEFITS

  • Your logo incorporated into tournament series logo used in

    • TourneyX App​

    • Kayak Series hub page/leaderboards on Bassmaster.com

    • Ruler used for tournament photos

    • Bassmaster.com ads (print, digital, eblasts)

    • Jumbotron at awards presentation at the Bassmaster Classic (shown right)

    • Signage at registration and awards ceremony for each Kayak Series event

  • Name included in tournament name in media coverage (Bassmaster, B.A.S.S. Times and Bassmaster.com)

  • Name mention in social media coverage PLUS handshake for sponsors

  • Audio mention plus logo in Bassmaster LIVE and television programming

  • Name mentioned in audio announcements at Elite and Nation tournaments

  • 1/3 page sponsor ad in Bassmaster magazine special section series wrap-up

  • Opportunity to provide product samples, prizes or coupons to competitors at event registration and award ceremony

  • Recognition in all press releases related to the series

  • Opportunity to distribute press release/information in the Classic Media Room

    • The Media Room at Classic hosts 250+ general media, who use it as a combination work space/snack spot, and meet with anglers after weigh in (separate from the room where press conferences are held).

  • Tournament logo usage rights

    • Title Sponsor may produce signage using Kayak Series logo to use in your Classic Expo space

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BRANDING OVERVIEW

Left: On-site event signage

Above: Print Ad in JanFeb isssue of Bassmaster

Right: Eblast promo 

 

2021 Title Sponsor Investment 

$150,000 net total

Total Estimated Impressions: 47MM+

Kayak Series Title Fee

$75,000

Branding via print and online media; onsite marketing

Media

$75,000

B.A.S.S. will work with you to create a media plan that works best for you using a combination of any of our platforms

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THANK YOU